PDR delivers custom
programs that educate and engage your target
audience with integrated information
on the appropriate management plans, treatment
options and drug information resources available.
PDR sponsorship opportunities are fully
compliant with the revised PhRMA code and
provide custom branded opportunities that
include disease management and prescribing
guides as well as clinical handbooks to
help maximize your marketing and promotion
objectives.
These premier sponsorship opportunities
provide access to your targeted prescribers,
and with your brand featured prominently;
you'll get maximum exposure to those key
targets.
Sponsorship opportunities
include:
PDR®
Electronic Library on CD-ROM enables
healthcare practitioners to access PDR's
full prescribing database including Rx
and OTC products via CD-ROM.
PDR®
Clinical Handbook explores the latest
clinical strategies in the management
of a particular disease written by a key
thought leader.*
PDR®
Pocket Guide provides your target
audience with a valuable prescribing tool
that can be utilized during their daily
workflow, allowing them access to concise
prescribing information across their most
referenced classes of drugs.*
PDR®
Prescribing Guide contains full FDA
approved product labeling information
extracted from the PDR database, for easy
and extensive reference in a specific
therapeutic category.*
PDR®
Disease Management Guide offers prescribers
a comprehensive resource outlining current
clinical strategies in the management
of a disease or disorder, as well as full
prescribing information for agents indicated
for the treatment of the disease or disorder.*
PDR®
Concise Prescribing Guide™ offers
exclusive sponsorship by therapeutic category
and provides fast, simple access to vital
point-of-care prescribing information.*
PDR®
Pharmacopoeia is a pocket-sized dosing
reference guide that contains FDA-approved
dosing, how supplied, and indications.
PDR®
Nurse's Drug Handbook is a customized
PDR designed for the nursing professional
with features that include easy to reference
concise drug monographs across all therapeutic
areas and a unique Nursing Considerations
section.
RED BOOK®
provides pharmacists with important clinical
and practical information about today's
drug products making it a resource to
turn to repeatedly.
Concise
Drug Guide™ Series combines
portability and ease-of-use with the authority
and trust of the respected PDR. Titles
in this series include: Advanced Practice
Clinicians (NP/PA), Obstetrics/Gynecology,
Orthopedic Surgery/Rheumatology, Pediatrics,
and Pharmacy.
PDR®
Concise Treatment Guide is a portable
guide designed to aid in proper diagnosis
and treatment of a disease or disorder,
providing disease-specific diagnosis and
drug data in an easy-to-access format.*
Enhance
and extend any of your Sales Force Solutions
with a
PDR®eBook
sponsorship.
